{"id":27057,"date":"2018-09-12T03:01:07","date_gmt":"2018-09-12T08:01:07","guid":{"rendered":"https:\/\/plantbreedingsoftware.guru\/?p=42"},"modified":"2025-08-12T09:12:16","modified_gmt":"2025-08-12T09:12:16","slug":"hey-client-dont-be-a-stranger","status":"publish","type":"blog","link":"https:\/\/agronomix.com\/pt\/blog\/hey-client-dont-be-a-stranger\/","title":{"rendered":"Hey Client! Don’t Be a Stranger"},"content":{"rendered":"

If you\u2019ve ever run into trouble with a product you\u2019ve purchased, be it a piece of equipment or computer software, the first place we now instinctively go is online. It\u2019s what we\u2019ve been trained to do.<\/span><\/p>\n

\"Dreamstime<\/p>\n

Here, we expect to find answers through FAQ pages, online forums or a customer service chat function. As companies have been able to put more information online, they\u2019ve cut back on direct customer support services. Some companies bury their customer support phone number; others require you to go through a series of steps online before they give you a number to call; and\u00a0others don\u2019t post a customer support number at all.<\/span><\/p>\n

Why? Maybe it\u2019s an inferior product. Maybe they don\u2019t have sufficient resources? Maybe it was poor planning. Regardless of the reason, too many companies use the Internet to \u201chide\u201d from a direct connection with clients.<\/span><\/p>\n

I can tell you from personal experience, there\u2019s nothing more frustrating than searching and not finding an answer, wasting valuable time for something that should be a quick fix, and not being able to get the help you need.<\/span><\/p>\n

That\u2019s not an experience we want our customers to have and is one of the reasons we have invested in Client Relations. If a customer has a question or needs help, we want them to call us. We enjoy and crave that personal connection with our clients. Having those support conversations with customers helps direct us when it comes to product improvements or adding information to our training courses and\u00a0Learning\u00a0Center.<\/span><\/p>\n

Our support staff includes two former plant breeders, which makes us ideally suited to know what our clients want and need \u2014 our staff\u00a0have\u00a0literally \u201cwalked in the shoes\u201d of our customers.<\/span><\/p>\n

One of the things I\u2019ve come to understand is that it\u2019s not a product that makes a company successful, but a company\u2019s customers. You can have a great product, but if you don\u2019t have the customer support to keep customers happy, they likely won\u2019t return. We value our clients and strive to serve them to the highest standards, and that means talking directly with them when they need it.<\/span><\/p>\n

\n

First published on SeedWorld.com, January 2018<\/p>\n

Find out more at agronomix.com<\/a><\/p>\n

Christopher Leonard is President of Agronomix Software Inc.<\/a> – developers of Plant Breeding Software for breeders and variety testers around the world.<\/p>\n

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